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Had a rather ''testy'' sales pitch from a certain high-end dealer in reading this week.


Hes previously been spoken about - thought he was ok, but changed my mind now. Chap acted like an arse IMHO, Im sorry to say.


Similar to merlins problem - this guys ethos was... literally....'' If you want to get the benefit of my experience you MUST promise to buy the product from me''  !!!   ( I shit you not)


I worked in retail for five years, and never presumed to put any restriction on my help and advice. Doing so drives away the very business you are striving to generate!


I wish these dealers would realise that...


1) Enquiries are all part of the industry, and must be expected, encouraged, and assisted.


2) An enquiry might not lead to a sale, but it will lead to either satisfaction with the company, or dissatisfaction depending on how the enquiry is handled. One may lead to a sale, the other will not.


3) The second hand/ ex demonstration buyer is a neccessary part of the audio market, enabling others to buy new  - secure as they are in the knowledge that they can sell their old equipment to help fund the new.



Is it just me, or is that just a mixture of logic and manners??


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