It seems to me that old conflicts are causing diversion from the original topic.

Yes, cables can affect a change in sound. Is the change an improvement, or is it just a change? Are cables being used as tone controls?... or are cables more/less suitable for purpose than each other?.. why should it cost a lot to get it right?

all the above are other arguements/discussions...

.. but directionality?

I too am a bit taken aback when science is dismissed because it doesnt agree with audiophilia..... (the wrong way round it seems to me...)

Playing devils advocate, perhaps audiophiles supporting wire directionality have more experience of audio equipment than a knowledge of physics? - In the land of the blind, the marketing man and journalist is king?

..... I would draw parallel with a Formula 1 technician changing the direction of a fuel cable because it has directionaility, and that will effect fuel flow! ... or a gardner changing which end of hose pipe he might attach to his garden tap!

Perhaps there is such a thing as directionality of the wire itself, but if there is I have never heard it, and I find the explanations FOR directionality distinctly unconvincing compared the explanations AGAINST.

An interesting topic to bring up Bub.

Personally, Im suprised that companies such as 'Kimber' for example dont exercise more caution in their marketing blurb - surely they are alienating part of their audience?